Last Updated on August 26, 2026 by Mat Diekhake
What It Is
Zillow (zillow.com) is a real estate site that offers an on-demand experience for selling, buying, renting and financing homes. Zillow also has a home loan affiliate called Zillow Home Loans. Additional Zillow affiliates include Zillow Premier Agent, Zillow Closing Services, and Zillow Homes. Similar sites to Zillow include Redfin.
Site Navigation/Overview
I’m familiar with zillow.com from Google Search because for the last 5+ years, each time I would go to google.com to research the value of a town/suburb in the US, zillow.com was my preferred result to click on. I loved the way that they showed the graph of how the house prices have performed in the area over the last decade and the rest of the features on the page were exactly what I was looking for. So in general, I know that zillow.com is a great website already. Nevertheless, I will review it as though I am visiting it from the homepage.
The homepage showed a search box to the left of the center. Inside the search box was some suggested text that asked for me to enter an email, address, neighborhood, city, or zip code. Most of these options were standard by email was a new option to me that I hadn’t seen on other sites, and I didn’t know exactly what Zillow meant by this. Is it asking for an agent’s email? What would be the point of entering my own email? I’m not sure what they mean by email, but perhaps they mean enter the email of a seller you know of. Beneath the search box was an option to get home recommendations by signing up first. There were three widgets with information on them, The widgets were for buying a home, selling a home, and renting a home. At the bottom of the page was a section about Zillow recommendations.
Site Popularity/Traffic Data
As of October 2023, zillow.com has 306.6 million monthly views, according to Similar Web. The Wayback Machine estimates zillow.com was founded on November 21, 2004. The Internet Archive has saved zillow.com 79,990 times between November 21, 2004 and November 15, 2023. Zillow has steadily grown since it was founded to become one of the largest real estate websites in the US.
Safety, Security, and Trust Report
Here, I analyzed zillow.com for malware and malicious content to check if it was legit or a scam:
Sucuri says zillow.com is a medium security risk.
Sucuri says zillow.com is a medium security risk because the scan returned a 403 Forbidden error.
Unmask Parasites says zillow.com is clean.
VirusTotal says zillow.com is clean.
URLVoid says zillow.com passed all blocklist engines.
In conclusion, Sucuri says zillow.com is a medium security risk because the scan returned 403 Forbidden. Unmask Parasites says zillow.com is clean of parasites. VirusTotal and Sucuri say zillow.com isn’t malicious or blacklisted. OVERALL GRADE: Relatively Safe.
Links and Profiles
Website: zillow.com