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The biggest bit of news for Motorola this week other than the Moto G coming with LTE is the launch of the Moto E – a new (very) budget smartphone. If you go backwards through the alphabet there’s still an “F’ that’s been left out between this and the G mobile. That is about where this phone belongs also with a distinct gap between it and what originally was the budget version of the Moto X mobile. Keep in mind that the Moto X itself only coming in as a mid-ranger.

But when these companies release handsets hey know what they are doing and they are always aimed at a market. According to many Android blogs, this Moto E is aimed at emerging Indian markets and in particular the entry-level part. There ‘re lots of people in India and most of them prefer to go after the bargain just like the rest of us, but you have to remember that the value of the dollar is less there.

Motorola Moto E

Motorola has released the official price in India and it is 6,999 rupees. If we use a currency converter that equates to just over $117 US dollars right now. Even though it is not completely honest to compare it that way because products do not even out that only around the world, but it does give us an idea of how cheap it would be if it were being bought back in the United States. As far as smartphones go it is hard to buy one any cheaper than that before they sit in the feature phone territory.

So now that we know the price lets delve into the specs and see how it stacks up for the price. This device comes with Android 4.4 KitKat, WiFi, 3G connectivity, a 5 megapixel rear-facing snapper, 4 GB of internal memory, additional external MicroSD card up to 64 GB of support, 1,980 mAh battery and 1GB of RAM. If I start assessing from the OS it is impressive for the price. So many other devices have not even been blessed enough to receive everybody’s chocolate software yet and many of those would have started out as more expensive than this. We see a trend, most recently was with LG, of entry-level devices not having much under the hood but still offering new firmware and that is great to see. For me, that instantly puts a smile on my face. From there, things dip down in quality a bit but there is no true warning signs of this not being a good smartphone. Combine all that with our knowledge of the Moto E being guaranteed the next Android update to 4.4.3 users can be rest assured they will not be running out of date software for a long time.

Some people might be sad Motorola did not include a front facing “selfie” camera and that also means there is no flash support. However, looking past that they did include the Dual-core 1.2GHz Qualcomm Snapdragon processor and that has me more than satisfied with how it will run. If you can live with taking “selfies” in the mirror a while longer and don’t have much more money to spend than Rs. 7,000, this is a sweet device you should happily buy with confidence.

If you are familiar with the family of phones so far including the Moto x and G you might be aware of the Moto maker service. Motorola is offering a similar deal here yet again that lets customers mix and match custom back plates of the colour of their choice. Moreover, the covers are fully replaceable at any time if you wanted to change it to another colour.

The biggest bit of news for Motorola this week other than the Moto G coming with LTE is the launch of the Moto E – a new (very) budget smartphone. If you go backwards through the alphabet there’s still an “F’ that’s been left out between this and the G mobile. That is about where this phone belongs also with a distinct gap between it and what originally was the budget version of the Moto X mobile. Keep in mind that the Moto X itself only coming in as a mid-ranger.

But when these companies release handsets they know what they are doing and they are always aimed at a market. According to many Android blogs, this Moto E is aimed at emerging Indian markets and in particular the entry-level part. There ‘re lots of people in India and most of them prefer to go after the bargain just like the rest of us, but you have to remember that the value of the dollar is less there.

Motorola has released the official price in India and it is 6,999 rupees. If we use a currency converter that equates to just over $117 US dollars right now. Even though it is not completely honest to compare it that way because products do not even out that only around the world, but it does give us an idea of how cheap it would be if it were being bought back in the United States. As far as smartphones go it is hard to buy one any cheaper than that before they sit in the feature phone territory.

So now that we know the price lets delve into the specs and see how it stacks up for the price. This device comes with Android 4.4 KitKat, WiFi, 3G connectivity, a 5 megapixel rear-facing snapper, 4 GB of internal memory, additional external MicroSD card up to 64 GB of support, 1,980 mAh battery and 1GB of RAM. If I start assessing from the OS it is impressive for the price. So many other devices have not even been blessed enough to receive everybody’s chocolate software yet and many of those would have started out as more expensive than this. We see a trend, most recently was with LG, of entry-level devices not having much under the hood but still offering new firmware and that is great to see. For me, that instantly puts a smile on my face. From there, things dip down in quality a bit but there is no true warning signs of this not being a good smartphone. Combine all that with our knowledge of the Moto E being guaranteed the next Android update to 4.4.3 users can be rest assured they will not be running out of date software for a long time.

Some people might be sad Motorola did not include a front facing “selfie” camera and that also means there is no flash support. However, looking past that they did include the Dual-core 1.2GHz Qualcomm Snapdragon processor and that has me more than satisfied with how it will run. If you can live with taking “selfies” in the mirror a while longer and don’t have much more money to spend than Rs. 7,000, this is a sweet device you should happily buy with confidence.

If you are familiar with the family of phones so far including the Moto X and G you might be aware of the Moto maker service. Motorola is offering a similar deal here yet again that lets customers mix and match custom back plates of the colour of their choice. Moreover, the covers are fully replaceable at any time if you wanted to change it to another colour.

The website Flipkart.com has the rights to sell this handset for tonight. If you want to buy it head over and get yours!

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